User Interface

UI increases user adoption by creating an interface that is simple, intuitive, efficient, and visually appealing all while making your product enjoyable to interact with.

A well-crafted UI isn't just a pretty shell; it's the difference between a frustrating fumble and an intuitive delight.

The pixel magician

Forget clunky interfaces and frustrating interactions. Our embedded UI engineers are the bridge between sleek design and seamless functionality. They blend pixel-perfect design expertise with deep hardware knowledge, crafting user experiences that feel as intuitive as they are visually stunning. From optimizing touchscreens for responsiveness to weaving complex data into clear visualizations, they ensure your product not only delights users but seamlessly integrates into their lives. Don't just build a product, build an experience. Choose embedded UI engineers that bridge the gap between beauty and function.

Embedded teams explained

As an embedded team member, we buy into your company, culture, and product success to seamlessly integrate into your internal team to serve like one of your own. The value we add extends far beyond the individual; we share institutional knowledge, meaning your embedded team member has access to a diverse range of Midwestern expertise. With an entire team of behind-the-scenes experts on your product, you can scale quickly without the long onboarding, turnover delays, or HR hassle. Give your company the security of a flexible embedded arm, providing you the ability to scale up or scale down with ease while layoff-proofing your employees.

Unique Value

Tools used:




Adobe XD



Don't see what you need? Ask us about our diverse talent network.

Ask us about our diverse talent network.

Hear from the ones that know us best – our clients.

"Midwestern gets what we're about which results in easy, speedy onboarding, and high-quality deliverables."

Adriano Reis

Senior Product Designer


“Thank you to everyone at Midwestern for getting us to where we are today.”

Scott Cate



“This is amazing what we've accomplished in such a short time, this is impressive work.”

Jason Egnal

Chief Marketing Officer


Let us put our team to work for you and your product.